World Of Trucks - Outdoor Channel

On Saturday March 9, 2008 in Anaheim CA - The Off-Road Impact Show was in full swing and we were there to cover the event for the TV program World Of Trucks, which will air on Outdoor Channel.

Our production crew arrived early before the show floor opened as to meet with the Reps from OFF-ROAD GROUP / ADVANSTAR COMMUNICATIONS and to check out the lay of the land so-to-speak.

Right off the bat, I was impressed with the show personal, the exhibitors and the unbelievable off-road trucks and vehicles on display. However, the most interesting thing about this show was all of the new products, concepts and companies.

I’ll admit, Im not new to this scene and Im pretty hip to many of the products the off-road world has to offer. Hence, this was quite a treat to meet the new comers and learn all about their products.

My favorite picks for the show…drum roll please…

As far as well known, legendary companies & products I have to go with Mickey Thompson Performance Tires & Wheels which is also now selling Dick Cepek (two of my long time favorites) they had some beautiful tire & wheel combinations on display. As I chatted with the Regional Marketing Manager, Bill O’Roake, he mentioned that not only are the Off-Road and Race tires going strong, but also the standard everyday driving tires. He also mentioned that over the past few years he has noticed an increase in female buyers, which was music to my ears.

As far as new products - it’s not a car, buggy, jeep or truck - it’s a TOMCAR and it will take anyone anywhere and bring them back safely. The TOMCAR is amazing automotive technology. This off-road phenomenon is a must see. Check it out for yourself and let me know what you think.

For all of you truck owners out there who want to step it up without having to install an outrageous lift kit that empties out your wallet, check out Ready Lift.com.

I also loved the knowledge and enthusiasm Nancy Souza showed for Hellwig Products - HellwigProducts.com. And last but not least was Rick Welch School of Racing. This is a must see. In fact, I plan on signing up for his program sometime this year. That’s right; I’ll see you on the race track - lol.

All in all, the Masters Entertainment Crew, which was made up the three of us – Doc Riley, Claude Woods and I – had an excellent day. I’ll keep you posted with air dates as soon as I get em’.